What You Should Know About
Patents
By Dr. Vernon Brahma
The patent system, as it applies
to individuals, has gotten completely out of hand. Most
product creators, reinforced by
the media, put a false importance and status to the power of
the "almighty patent".
Due to this myopic perception, people waste money at the rate of
well over $100 million every
year. Why are patents overvalued in the minds of the public?
One reason is because we have
been brought up to feel that a patent gave to the patent
holder a special prestige, an Edison-like
aura. Today, many inventors' groups and trade
publications, mistakenly or not,
also encourage innovators to seek a patent attorney before
they do anything with their idea.
According to the U.S. Patent
Office, 88,793 patents were issued in 1987. Of those only 8%
would ever go into commercial
production and only 5% would ever make money for the
inventor. Although these figures
were from almost a decade ago it would be safe to assume
that these percentages would hold
true for most any year. Several other reliable sources
confirm this ratio.
The people who are unquestionably
making money on the patenting process, without risk,
are not the inventors, but
rather, the patent attorneys, the patent agents, the patent
searchers and the employees of
the Patent Office. It is therefore in these people's interest to
perpetuate the myths so long connected
with patents.
One of these myths is that
getting a patent automatically means that the inventor is going to
make money from his invention.
Nothing could be further from the truth! In fact, you can get
a U.S. patent even though your
technology is not an improvement on prior art. This means
that you can get a patent even if
your invention is short on technical merit, compared to
prior art, and more expensive to
manufacture than prior art. Of course this means that
getting a patent is not, by
itself, proof that your invention has commercial value.
WHY THEN, do so many people apply
for a patent? Many have been misinformed as to the
value of having a patent. They
will generally spend between $9,000 and $15,000 and a
minimum of about two years to get
that piece of paper. There is also a certain amount of ego
involved; it does give a degree
of status to say, "I have a patent". But is it worth that much
time and money for something to
frame and hang on the wall? I believe most of us would
agree that the main purpose of
getting an idea for a new product is to make money from it.
Another myth about patents is that a patent
gives you protection, that nobody else can
make and profit from your idea.
This is simply not so. The Patent Office does not stop
someone from infringing on your
idea. It is up to you to stop the infringer. How do you do
this? You take him (or her) to
court if, after you warn him, he persists in infringing. This,
quite likely, will cost you
$50,000 and may take years. Meanwhile the infringer is still
infringing and is still in business,
making and selling copies of your product. Win, lose or
draw it is you who pays! So if
you think having a patent gives you iron-clad protection,
think again. If you do not have
the business acumen and a hefty chunk of money to sue to
protect your patent why get one
at all?
Something else you need to know
is that the Patent Office does not guarantee the validity
of a patent. They give you that
'almighty' patent but it may not stand up in court for a
variety of reasons. Of all the
patent claims brought before the court, 80% are overturned or
held invalid!
This report airs out some of the
misconceptions in regard to getting a patent. There are
some ideas that should be
patented but you, as an inventor, with your money on the line,
have to decide what is best for
your new product idea. If a patent doesn't add value to your
idea, then your time and money
would be better spent making a working prototype of the
idea, determining how to
manufacture it, what it should cost to make it, how to package it
and how to market it. HBM
Vernon Brahma is a self-made
entrepreneur who runs a company he started with a new
product idea 19 years ago. He
writes articles for INVENTORS' DIGEST and is the author
of the audio tape, "How To
Turn Your New Product Ideas Into Cash!". Dr. Brahma
believes that many new products
can be brought to market by the innovator, by-passing
the patent process. Interested
readers can contact him at P. O. Box 6308, Marietta, GA
30065 or by email to
vbrabham@mindspring.com. To order the 65 minute audio tape send
$19.95 to the above address. The
tape tells how he took his new product ideas to market
and how you can too and is sold
on a money-back guarantee.